It’s 2025 and everyone seems glued to social media-so you might wonder if your business even needs a website anymore. Spoiler: you do. Social platforms like Facebook, Instagram, and TikTok are great tools for visibility, but they’re not a replacement for a professional website. In fact, your website is still the one place online where you have full control, full credibility, and full earning potential.
If you’re a small business owner in Joplin, Carthage, or anywhere in the Four States area, here’s why your website is still the most important piece of your online strategy.
Social Media is Rented Space-Your Website is Owned Property
When you post on Facebook or Instagram, you’re renting attention from platforms that can change the rules at any time. Algorithms shift, reach drops, and your posts get buried. Your website, on the other hand, is 100% yours. No third party can take it away, throttle your traffic, or insert ads for your competitors.
Websites Are Where Serious Business Happens
People may find you on social media, but they validate you through your website. A professional site builds trust, answers questions, showcases your work, and makes it easy to take the next step. Customers want more than a feed—they want a full picture.
Google Still Prioritizes Websites
Social media profiles rarely rank high in search results. If someone searches for “Carthage event florist” or “Joplin dog groomer,” it’s your website that will show up-not your Facebook page. That visibility equals leads, calls, and conversions.
Websites Offer Better Conversions
Social platforms are built for engagement. Websites are built for action. With tools like:
- Contact forms
- Booking integrations
- E-commerce functionality
- Lead magnets and quote requests
You can turn visitors into customers without ever needing a DM.
Bonus: A Website Centralizes Your Entire Strategy
Email marketing? Drive traffic to your site. Social ads? Link to your landing page. Customer referrals? Send them to a polished site that seals the deal.
netfishes Builds Websites That Work With Your Socials-Not Against Them
At netfishes, we don’t tell small businesses to abandon social media. We help them build custom WordPress websites that amplify every other marketing effort. Your website becomes the hub for all your content, outreach, and growth-something social media alone can’t offer.
Ready to reclaim control of your online presence?
Reach out to netfishes and let’s build a site that turns your social buzz into real business.